EA Games expands into Saudi Arabia amid US concerns
Source: How the Electronic Arts takeover plays into Saudi Arabia's bro-vestment strategy (2025-09-30)
Electronic Arts (EA) is increasing its presence in Saudi Arabia through new investments and partnerships, signaling a strategic move into the rapidly growing Middle Eastern gaming market. The company's expansion comes as Saudi Arabia continues to diversify its economy and promote entertainment industries, with government-backed initiatives supporting such ventures. The move has drawn some criticism from U.S. officials, who are wary of the country's increasing influence in global entertainment and technology sectors. Despite these concerns, EA emphasizes its commitment to creating engaging gaming experiences and fostering local talent, positioning itself as a key player in the region's expanding digital entertainment landscape.
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