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Will 'Wicked 3' Happen? Inside the Future of the Enchanting Franchise

Source: Will there be a 'Wicked 3'? How the 'Wizard of Oz' story can continue (2025-11-24)

The recent release of "Wicked: For Good" has reignited fans' hopes for a third installment in the beloved "Wicked" film series, based on the hit stage musical and the "Wizard of Oz" universe. Starring Cynthia Erivo and Ariana Grande, the movie has achieved impressive box office success, with projections indicating it could break records and generate substantial revenue through merchandise, theme park tie-ins, and brand collaborations. While the creative team remains tight-lipped about future projects, industry insiders suggest that Universal Pictures is actively exploring possibilities for sequels or spinoffs, leveraging the franchise's massive popularity. The original "Wicked" musical, which has been running for over two decades, offers a rich source of material for further adaptations, including potential prequels, alternate storylines, and expanded universe content. Recent developments in the franchise include the announcement of a "Wicked" theme park attraction, scheduled to open in 2026, and a surge in merchandise sales, including costumes, collectibles, and musical memorabilia. Additionally, the success of the film has sparked renewed interest in the broader "Wizard of Oz" lore, prompting discussions about new adaptations across various media, such as animated series and interactive experiences. Industry analysts highlight that the franchise's strong fan base, combined with strategic marketing and cross-platform storytelling, positions "Wicked" as a prime candidate for continued cinematic and theatrical expansion. As the franchise evolves, fans can anticipate more immersive experiences, possibly including virtual reality adventures and live performances, further cementing "Wicked" as a cultural phenomenon. The ongoing interest from audiences worldwide, coupled with the franchise's proven commercial viability, suggests that "Wicked 3" or related projects could be announced in the near future, making it an exciting time for "Wicked" enthusiasts and newcomers alike.

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