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"Wicked: For Good" Breaks Box Office Records with $30.8M Previews

Source: ‘Wicked: For Good’ Zooms to Huge $30.8 Million in Box Office Previews (2025-11-22)

"Wicked: For Good" is set to be a blockbuster hit, with early previews raking in an impressive $30.8 million and positioning the film for a record-breaking opening. Directed by Jon M. Chu, the movie reunites Ariana Grande and Cynthia Erivo as the iconic Witches of Oz, generating significant buzz among fans and critics alike. The film's strong preview performance suggests a potential $200 million-plus opening, making it one of the most anticipated releases of 2025. This success is further supported by recent industry trends showing a resurgence in musical adaptations, with audiences eager for high-quality, star-studded productions. Additionally, the film's marketing campaign has leveraged social media platforms extensively, engaging a global audience and boosting anticipation. The film's release coincides with a strategic holiday window, maximizing box office potential during the Thanksgiving season. Industry analysts highlight that the film's impressive preview numbers reflect a broader trend of successful franchise revitalizations and the growing influence of streaming platforms, which have increased audience engagement with musical genres. Moreover, the film's international appeal is expected to contribute significantly to its global box office, especially in markets like China and the UK, where musical films have historically performed well. As the film continues to generate excitement, industry insiders predict that "Wicked: For Good" will not only set new box office records but also redefine the landscape for musical adaptations in the streaming era, with potential for multiple sequels and spin-offs. This film's success underscores the importance of star power, strategic release timing, and innovative marketing in today's competitive entertainment industry, promising a lucrative holiday season for Universal Pictures and its partners.

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