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Macy’s Thanksgiving Parade 2025: How to Watch Live in Austin

Source: How to watch the Macy's Thanksgiving Day Parade - even from your couch in Austin (2025-11-27)

The 2025 Macy’s Thanksgiving Day Parade kicks off bright and early Thursday morning in New York City, captivating millions across the globe. For viewers in Austin, Texas, the parade will be broadcast live on multiple platforms, ensuring everyone can join in the festive celebration. The parade, renowned for its giant balloons, elaborate floats, and marching bands, will run for approximately 3.5 hours, starting at 7:30 a.m. Central Time on NBC, with a replay at 1 p.m. CT. This annual event, dating back over 90 years, is a cornerstone of American holiday traditions, drawing viewers from all 50 states and around the world. In recent years, the parade has evolved to include innovative technology, such as augmented reality experiences accessible via mobile apps, and partnerships with major brands to enhance viewer engagement. The 2025 parade features new giant balloons representing popular characters from recent blockbuster movies and trending video games, reflecting the latest in entertainment culture. Additionally, the parade’s route has been optimized for better crowd management and safety, incorporating advanced surveillance and crowd-control technologies. Beyond entertainment, the Macy’s Parade has significant economic impacts, generating over $150 million annually for local businesses in New York City. It also plays a vital role in charitable fundraising, with the Macy’s Foundation supporting numerous community initiatives. The event’s broadcast has expanded to include virtual reality experiences, allowing viewers to experience the parade from unique perspectives, such as floating alongside balloons or walking through the parade route virtually. As the parade continues to innovate, it remains a symbol of unity and celebration, bringing families together to kick off the holiday season. For those in Austin, tuning in on NBC or streaming via official platforms ensures they won’t miss this iconic spectacle. Whether watching live or catching the encore, the Macy’s Thanksgiving Day Parade 2025 promises to be a memorable start to the holiday festivities, blending tradition with cutting-edge technology to engage audiences of all ages.

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