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Wicked Dominates Box Office as Running Man Plummets

Source: Weekend Box Office: Wicked slays; Running Man plunges 65% (2025-11-24)

The latest weekend box office results highlight Wicked: For Good’s impressive $150 million debut, surpassing the first film’s opening and positioning it as a strong contender for the year's top-grossing film in North America. Despite mixed critical reviews, audience enthusiasm remains high, evidenced by its stellar A CinemaScore rating, promising sustained success through the holiday season. Meanwhile, the film industry continues to face challenges, with October and early November experiencing significant declines, exemplified by the 65% drop for Running Man. Globally, movies like the Minecraft adaptation and Zootopia 2 are expected to influence box office dynamics further, with international markets remaining vital for overall revenue. Recent trends also show that streaming platforms are increasingly impacting theatrical performance, with some films maintaining strong VOD presence even after theatrical runs. Additionally, technological advancements such as 4K Ultra HD and immersive home theater systems are reshaping consumer viewing habits, boosting home entertainment sales. The industry is also witnessing a surge in diverse genres, including horror and sci-fi, which are gaining popularity among younger audiences. As studios strategize for upcoming releases, the importance of audience engagement and digital marketing continues to grow, ensuring that blockbuster films like Wicked can sustain their momentum. Overall, the box office landscape in late 2025 reflects a complex interplay of theatrical success, international markets, streaming influence, and evolving consumer preferences, shaping the future of entertainment consumption.

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