EA Games expands into Saudi Arabia amid US concerns

Source: How the Electronic Arts takeover plays into Saudi Arabia's bro-vestment strategy (2025-10-01)

Electronic Arts (EA) is increasing its presence in Saudi Arabia through new investments and partnerships, signaling a strategic move into the rapidly growing Middle Eastern gaming market. The company's expansion comes as Saudi Arabia continues to diversify its economy and promote entertainment industries, with government-backed initiatives supporting such efforts. The move has drawn some criticism from U.S. officials who are wary of the country's increasing influence in global entertainment and technology sectors. Despite these concerns, EA emphasizes its commitment to local partnerships and the potential for cultural exchange, aiming to tap into the region's expanding gaming community and economic opportunities.

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