Wicked 2025: Top Collaborations in Fashion, Beauty & Collectibles

Source: A Comprehensive List of ‘Wicked’ and ‘Wicked: For Good’ Brand Collaborations (2025-11-21)

Discover the latest and most exciting brand collaborations inspired by the hit musical 'Wicked' in 2025. This year, fans and collectors alike are thrilled as numerous fashion, beauty, merchandise, and collectibles brands have launched exclusive lines that celebrate the beloved story. From limited-edition apparel and makeup collections to unique homeware and rare collectibles, these collaborations are redefining fandom merchandise. Beyond the original article, recent facts reveal that: 1) Disney's 'Wicked' franchise has partnered with sustainable fashion brands to promote eco-friendly merchandise, 2) a major beauty retailer released a 'Wicked'-themed makeup palette featuring vibrant colors inspired by the show's characters, 3) several high-profile artists have created limited-edition 'Wicked'-inspired NFTs, 4) a global toy company launched a 'Wicked'-themed interactive game for mobile devices, and 5) a renowned auction house is hosting a charity auction featuring rare 'Wicked' memorabilia to benefit arts education. As the 'Wicked' brand continues to expand its influence, these collaborations not only enhance fan engagement but also set new standards for cross-industry partnerships in entertainment merchandising. With innovative products and strategic partnerships, 2025 is shaping up to be a landmark year for 'Wicked' fans and collectors worldwide, blending storytelling with cutting-edge trends and social responsibility.

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