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**Simply in Time: Grand Wine, Beer, and Food Festival Returns to Midland**

Source: Midland Arts, Entertainment, Movies, Nightlife & Events (2025-11-22)

--- Experience the ultimate celebration of craft beverages and gourmet cuisine at Midland’s premier event, where local artisans and renowned chefs unite to delight your senses. The Simply in Time Wine, Beer, and Food Festival promises a weekend filled with exceptional tastings, live entertainment, and community camaraderie, making it a must-attend for connoisseurs and casual enthusiasts alike. The upcoming Simply in Time Festival in Midland is set to be one of the most anticipated events of the year, bringing together a diverse array of wineries, breweries, and culinary artisans from across Michigan and beyond. This event not only offers a rich tapestry of flavors but also emphasizes sustainable practices, local economic support, and educational opportunities for attendees eager to deepen their appreciation of fine beverages and gourmet foods. **A Rich Tradition of Culinary Excellence and Community Engagement** Since its inception, the Simply in Time Festival has grown exponentially, transforming from a modest gathering into a flagship event that attracts thousands of visitors annually. This year, organizers have curated an expanded lineup of vendors, including award-winning wineries from Michigan’s renowned wine regions such as Lake Michigan Shore and Old Mission Peninsula, alongside craft breweries recognized nationally for their innovative brews. Attendees can expect to sample over 200 different wines and beers, ranging from crisp whites and robust reds to inventive craft beers and ciders. Beyond beverages, the festival showcases a diverse array of culinary delights. Local chefs and food artisans will present gourmet bites, farm-to-table dishes, and international cuisines, all emphasizing fresh, sustainable ingredients. Notable highlights include a farm-to-plate cooking demonstration, a cheese and charcuterie pairing workshop, and a series of chef-led tastings that explore flavor profiles and food pairing techniques. **Educational Opportunities and Sustainable Initiatives** In alignment with modern consumer values, the festival emphasizes sustainability and responsible consumption. This year, organizers have partnered with local environmental groups to promote eco-friendly practices, such as composting, recycling, and the use of biodegradable serveware. Educational seminars will focus on topics like organic viticulture, sustainable brewing methods, and the importance of supporting local agriculture. Attendees can participate in guided tastings led by sommeliers and brewmasters, gaining insights into the art and science behind beverage creation. Additionally, a new “Meet the Makers” series will feature conversations with winemakers and brewers, providing behind-the-scenes perspectives and fostering a deeper connection between consumers and producers. **Community Impact and Economic Benefits** The festival’s economic impact extends beyond entertainment, significantly benefiting Midland’s local economy. According to recent reports, events like Simply in Time generate over $2 million annually in tourism revenue, supporting local hotels, restaurants, and retail businesses. The festival also provides a platform for small-scale producers to expand their reach, fostering entrepreneurship and innovation within the region. Moreover, the event supports charitable causes, with a portion of proceeds allocated to local nonprofits focused on food security, education, and community development. This commitment to social responsibility underscores the festival’s role as a catalyst for positive change within Midland and surrounding communities. **Health and Safety Measures for a Safe Experience** In response to ongoing health considerations, organizers have implemented comprehensive safety protocols. These include contactless ticketing, enhanced sanitation stations, and optional mask mandates in crowded areas. Attendees are encouraged to stay hydrated, pace themselves, and enjoy the event responsibly. The festival’s layout ensures ample space for social distancing, and staff are trained to assist with any health concerns. **Looking Ahead: A Festival for All Seasons** While the main event takes place over a weekend, the festival’s organizers are planning year-round activities, including wine and beer tastings at local venues, educational workshops, and community outreach programs. These initiatives aim to foster ongoing appreciation for craft beverages and culinary arts, strengthening Midland’s reputation as a hub for gastronomic excellence. **Recent Developments and Future Plans** In recent months, the festival has expanded its digital presence, offering virtual tastings and interactive webinars to reach a broader audience. This hybrid approach ensures accessibility for those unable to attend in person and provides educational content that can be enjoyed from home. Looking ahead, organizers are exploring collaborations with regional farmers’ markets and culinary schools to further integrate local producers and educators into the festival’s ecosystem. **Why You Should Attend** Whether you’re a seasoned sommelier, a craft beer enthusiast, or simply looking for a fun, flavorful weekend, the Simply in Time Festival offers an unparalleled experience. With its commitment to quality, sustainability, and community engagement, it stands out as a premier event that celebrates the rich tapestry of Michigan’s culinary and beverage landscape. Don’t miss your chance to indulge, learn, and connect at Midland’s most anticipated festival of the year. --- **Additional Facts:** 1. The festival will feature a new “Vine to Glass” educational track, highlighting Michigan’s emerging organic vineyards. 2. This year’s event will include a dedicated children’s zone with interactive activities and family-friendly entertainment. 3. The festival has partnered with local transportation services to provide shuttle options, reducing traffic congestion and promoting eco-friendly travel. 4. A “Taste of Midland” culinary competition will showcase local chefs competing for the title of best dish pairing with festival beverages. 5. The event is expected to draw over 10,000 attendees, making it one of the largest cultural festivals in Midland’s history. Experience the best of Michigan’s craft beverage scene and gourmet cuisine at the Simply in Time Festival—where tradition meets innovation, community thrives, and every sip tells a story.

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