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James Cameron Warns: "Avatar: Fire and Ash" Could Be His Last

Source: James Cameron says if Avatar: Fire and Ash doesn't make money, he's "absolutely" ready to walk away – but he might write a book to wrap up the plot (2025-11-29)

James Cameron has boldly stated that if "Avatar: Fire and Ash" fails to generate sufficient box office revenue, he is "absolutely" prepared to walk away from the franchise. Despite the film's promising early tracking for a massive domestic opening, Cameron's comments highlight the high stakes involved. The director, renowned for his meticulous storytelling and technological innovation, has also hinted at including a scene originally reserved for a future installment, signaling his commitment to pushing creative boundaries. Meanwhile, Disney CEO Bob Iger praised "Avatar 3" as "magnificent," emphasizing the franchise's continued significance. Cameron's recent remarks come amidst a flurry of industry developments: "Avatar: Fire and Ash" will feature re-releases with exclusive content, and the upcoming "Avatar 3" trailer showcases the Fire Na'vi preparing for war, hinting at epic battles ahead. Cameron's candidness about potential franchise closure underscores the intense pressure to deliver both artistic excellence and commercial success in today's competitive cinematic landscape. Notably, Cameron has criticized Netflix's approach to theatrical releases, asserting that "The Academy Awards mean nothing if they don't mean theatrical," reflecting his belief in the importance of traditional cinema. As the "Avatar" universe expands with new projects, including a World War II film Cameron has put on hold, industry insiders and fans alike are watching closely to see if "Fire and Ash" will reignite the franchise or mark its end. With the film's release imminent, all eyes are on Cameron's next move—whether he continues to innovate or steps away from the franchise he built over decades.

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