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Labubu and KPop Demon Hunters to Shine Bright at Macy’s Parade

Source: Labubu and 'KPop Demon Hunters' to dazzle at Macy's Thanksgiving Day Parade. Here's what to know (2025-11-19)

This year's Macy’s Thanksgiving Day Parade promises an unforgettable spectacle with the debut of two highly anticipated cultural icons: Labubu and the KPop Demon Hunters. As the parade kicks off on November 27 in New York City, these new attractions will join a lineup of 34 giant balloons, 28 floats, and vibrant marching bands, captivating millions of viewers nationwide. The event, starting at 8:30 a.m. Eastern, will be broadcast live on NBC, Peacock, and Telemundo, ensuring broad accessibility. Last year’s parade drew over 31 million viewers, and this year’s event is expected to surpass that with even more digital engagement, including interactive social media campaigns and augmented reality experiences. The parade’s themes continue to celebrate cultural diversity, innovation, and community spirit, reflecting the evolving landscape of American entertainment. Notably, the inclusion of Labubu, a beloved character from recent viral media, and the KPop Demon Hunters, a popular South Korean pop culture phenomenon, underscores the parade’s commitment to global cultural exchange. The event will also feature a forecasted high of 52°F with partly cloudy skies, promising a festive atmosphere for spectators both in person and online. As the parade marches toward its grand finale with Santa Claus, it remains a powerful showcase of tradition, creativity, and the dynamic evolution of American holiday celebrations, setting new standards for entertainment and cultural representation in 2025.

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