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Roger Federer Becomes Tennis Billionaire Through Long-Term Deals

Source: Roger Federer's Long-Term Deals Make Him a Tennis Billionaire (2025-06-28)

Roger Federer’s strategic long-term endorsement agreements have propelled him to billionaire status, making him one of the wealthiest athletes in history. His partnerships with brands like Uniqlo, Wilson, and Rolex have provided him with a steady stream of income over the years, allowing him to build a diversified financial portfolio beyond his tennis earnings. Federer’s ability to secure multi-year deals early in his career and maintain strong relationships with sponsors has been key to his financial success. His brand value has grown alongside his tennis achievements, and his reputation for professionalism and global appeal has made him a highly sought-after ambassador. As a result, Federer’s business ventures and endorsement deals have cemented his position as a tennis legend and a billionaire.

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