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KPop Demon Hunters’ ‘Golden’ Dominates Global Charts for 16 Weeks

Source: HUNTR/X’s ‘Golden,’ From ‘KPop Demon Hunters,’ Scores Sweet 16th Week Atop Global Charts (2025-11-19)

In a remarkable achievement, HUNTR/X’s “Golden,” from the Netflix animated hit *KPop Demon Hunters*, has secured its 16th consecutive week at the top of both the Billboard Global 200 and Global Excl. U.S. charts, underscoring its worldwide popularity. This milestone highlights the song’s enduring appeal across diverse markets, driven by streaming and sales from over 200 territories. The track’s success is further amplified by the show's rising global recognition, with Netflix reporting record-breaking viewership numbers and a surge in international subscriptions. Notably, the song’s popularity coincides with the show's expanding fanbase, which now includes millions of new viewers in Asia, Europe, and Latin America. Recent developments in the global music scene include Bizarrap and Daddy Yankee’s “Bzrp Music Sessions, Vol. 0/66,” debuting in the top 10 of both charts, reflecting the rising influence of Latin trap and reggaeton worldwide. Rosalía and Yahritza y Su Esencia’s “La Perla” also entered the top 10 in the Global Excl. U.S., showcasing the growing prominence of Spanish-language music. Additionally, the global streaming landscape continues to evolve, with platforms like Spotify and Apple Music reporting record-breaking numbers of international listeners, especially in emerging markets such as India, Nigeria, and Indonesia. The success of “Golden” is a testament to the power of cross-cultural entertainment, blending K-pop aesthetics with Western animation storytelling, which resonates with a broad audience. The song’s viral TikTok challenges and social media campaigns have further propelled its reach, making it a cultural phenomenon. Industry experts note that the song’s sustained chart performance is also due to strategic marketing collaborations, including exclusive releases and immersive fan engagement initiatives. Looking ahead, the global music industry is poised for continued growth, with forecasts predicting a 15% increase in international streaming revenue by 2026. The rise of AI-driven personalized playlists and virtual concerts is expected to further boost global music consumption. Meanwhile, Netflix’s investment in original international content, like *KPop Demon Hunters*, is setting new standards for transmedia storytelling, fostering deeper engagement and loyalty among global audiences. In conclusion, “Golden”’s 16-week reign exemplifies the shifting landscape of global music and entertainment, where cross-cultural collaborations and innovative distribution strategies are redefining success. As the industry continues to evolve, artists and platforms that embrace diversity and technological innovation are likely to lead the next wave of global hits, shaping a more interconnected and vibrant entertainment ecosystem.

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